Brand Lead / Growth Marketing Lead

About the role

Revit, a Belkins Group company, is looking for its first marketing person: someone who will own both its brand and its growth. You will work directly with the Co-Founder/CEO, the core team and the other brands in the group. The company aims to double its MRR from $105K to $200K and its deal volume from 1,200 to 2,400 by 2027, and this role is measured by pipeline and revenue. You will be the only marketer initially, doing some work yourself, using vendors and freelancers, and later hiring and building a team.

Key responsibilities

• Own the outbound pipeline: plan and run email and LinkedIn campaigns through the Belkins platform, work with a freelance SDR on scheduling, and own the Revit Growth Program
• Refresh the website and sales deck every 6 months and own the overall content
• Grow LinkedIn presence with weekly posts, social content and the Revit Growth Newsletter, from idea to send-out
• Shape brand strategy, choose focus and key initiatives, and manage projects in Asana
• Build reputation with Clutch reviews, case studies, 4-5 one-pagers and 1-2 client interviews per quarter, together with Delivery and Sales
• Work with the cold calling team lead to test calls as another pipeline channel, and align messaging, segments and KPIs with campaigns
• Work with Sales on ICPs and close rate and with Delivery on segments, and present marketing KPIs at monthly meetings

Required profile

• Senior B2B marketing experience in services, knowing how B2B buyers decide
• Proven ownership of pipeline or revenue numbers, and pride in brands you built or led
• Comfortable across website, articles, case studies, SMM and outbound, with one core strength
• Experience working with agencies or freelancers
• Fluent English (C1/C2)
• Pace and ownership: moves fast, solves problems independently and gets long projects across the finish line

Required skills

• Practical use of AI in work, with high standards
• Taste for design and content
• Outbound marketing, content creation and brand strategy

What we offer

• Competitive pay
• Fully remote work with flexible hours
• Regular feedback, 1:1s, internal mobility and an internal wiki and book library
• Mental health support and 20 paid vacation days
• Global sync with U.S. holidays and online team events

The process starts with a few application questions and a short video about a brand you led, then a recruiter interview, a brief homework task, a call with the CEO and Account Executive, and a final interview with the Chief Growth Officer and Head of People.