Growth Manager (Mobile App)
MeetMinded · Ljubljana
Job description
About the role
MeetMinded is a fast-growing Slovenian startup that helps turn strangers into friends through local meetups in cities across the US, UK, Canada and beyond. It is looking for a Growth Manager (mobile app) to turn marketing into a serious growth engine in a company that spends more than €1M on advertising each month, with Meta Ads currently driving most of its acquisition. The team is international, English is the first office language, and the work is done on site in Ljubljana.
Key responsibilities
- Own the full marketing strategy across acquisition and retention, paid and organic, performance and brand.
- Own brand, positioning and tone of voice across the company's multiple apps for different target audiences.
- Oversee existing acquisition channels such as Meta, Google ads and email, and identify new growth opportunities.
- Test new channels (e.g. TikTok Ads, UGC, SEO/AEO), funnel types and creative formats.
- Manage a €1M+ monthly advertising budget while hitting key performance targets.
- Turn a largely single-channel marketing approach into a scalable, multi-channel growth engine.
- Lead, build and coach a team of marketers, protect the brand and stay compliant.
- Implement and rely heavily on data across all marketing activities.
Required profile
- Proven experience leading and scaling performance marketing at significant spend.
- Proven experience leading high-performing teams.
- Comfortable in a fast-moving, ambiguous environment; strategic thinker who also gets into the details.
- Strong commercial and analytical mindset, with a high level of ownership.
- Willingness to work from the office in Ljubljana.
Required skills
- Strong understanding of paid acquisition, growth and marketing analytics.
- Experience working across multiple acquisition channels.
- AI-first approach.
What we offer
- A chance to lead marketing for a fast-growing startup with a global audience.
- A €1M+ monthly advertising budget to work with and scale.
- Real ownership over the company's growth engine and the chance to build new acquisition channels from the ground up.
- A small, sharp team that moves fast, with direct impact on real numbers and real users.
- Room to experiment and test new ideas.
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Published 4 hours ago
Expires 1 month from now
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MeetMinded
Ljubljana